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Director Marketing · Beverages Industry · FMCG · Munich

EN-07482 Director Marketing Beverages - FMCG (m/f/d)


Our client is a leading brewery in Bavaria, Germany.

  • Develop brand strategy based on insight and data.
  • Amplify events with local market activities where appropriate to drive increased visibility and engagement.
  • Closely monitor and balance the ROI and sales performance of the loyalty program.
  • Use customer data to drive business strategy and performance.
  • Work with the Head of CRM to set a clear vision and roadmap for success.
  • Work closely with HR and Retail Directors to ensure strong internal communication plans.
  • Ensure strong analysis of all relevant activity and recommend improvements.
  • Gather feedback from customers and market intelligence in general.
  • You have minimum 7 years of experience in food and/or FMCG industries.
  • You have proven budgetary control experience.
  • You are self-motivated and result-driven with a high energy level.
  • You have a natural drive and enjoy creating new opportunities for yourself and for the company.
  • You apply a structured and straight-forward approach to complex pursuit and projects.
  • You have experience in sales and market development in the food and/or FMCG sector (retail).
  • You think like an entrepreneur and love to work independently.
  • You master your negotiation skills.
  • You speak fluent German and English.

For initial contact, please send a short notice to info@breitbach.com or simply fill out the form below.

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Email: info@breitbach.com

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